Google is the most popular and important search engine on the internet which handles at least 2 trillion searches per year.
The search giant won't say exactly how many trillions of queries it processes, other than it's now two or more. It last claimed 1.2 trillion in 2012.
To get your website ranked in their search engine results 200 ranking factors have to be taken in account.(Yes, two hundred!)
So content marketers have a lot to keep up with when you consider the 200 ranking factors outlined by Google.
Google uses these ranking factors to measure the importance of your website pages.
Which are those ranking factors ? Below listed the 9 categories.
- Domain Factors
- Page-Level Factors
- Site-Level Factors
- Backlink Factors
- User Interaction
- Special Google Algorithm Rules
- Brand Signals
- On-Site Webspam Factors
- Off-Site Webspam Factors
There’s no magic button to press that ranks your site in the #1 spot without fail.
But the truth is, it takes resourcefulness, dedication, persistence, and creativity. This is especially true because of the constantly-changing nature of Google’s ranking algorithm.
At the end,regularly adding quality content to your website in a blog is a very good SEO strategy. Google sees that your website is active because new information is added and you increase the volume of your content.
In a next blog post I will go deeper in those nine categories of ranking factors.
Till then I wish you a good health,wealth,prosperity and success,
CEO COMLife - Circles of Online Marketers